The number of online shoppers worldwide is growing each passing day. Seeing the popularity, many business owners want to have an online store to sell their products and services.
You can use various eCommerce platforms to create a feature-packed and user-friendly eCommerce website. However, If I talk about the best eCommerce platform, Magento is currently trending and broadly used for eCommerce web and app development.
According to the Web Tribunal, more than 250,000 Magento stores are live on the internet. It accounts for 12% of all online retail stores.
Popular companies such as Lenovo, Samsung, Nike, Nestle, etc., are using Magento. The platform incorporates out-of-the-box functionalities, plugins, and themes that eventually assist you in boosting the customer’s experience. You can take the assistance of the best eCommerce website development company to make adequate use of Magento’s eCommerce platform.
This blog will discuss different reasons that will assist you in choosing Magento for your next eCommerce development project.
1) Open Source Platform
Magento is an open-source eCommerce platform that offers flexible online stores to sell products and services in the market. Developers from across the globe can efficiently access the source code to build commercial websites with various features. An experienced Magento developer can develop, customize, and modify the Magento community edition and the Magento enterprise edition quickly. Both editions deliver mobile shopping experiences across various web browsers and devices. Magento extensions provide plenty of options that allow enterprises to stay competitive in the market.
Magento is developed by keeping SEO strategies in mind. It will support you in improving your website and app performance. Magento also offers various tools that assist you in optimizing your enterprise according to SEO standards. Some of the crucial SEO characteristics that Magento present are mentioned below.
● Fast Loading Page
Magento is known for delivering exceptionally fast-loading web pages. The faster your webpage loads, the quicker information can be gathered by your store visitors, which will sooner or later direct to a significant increase in your sales and conversion rates.
● Responsive Nature
In the modern era, smartphones are utilized to buy multiple things online. Having an eCommerce store engages customers across all digital platforms. You can view the products on mobile devices without a fuss. Magento is an innovative framework that delivers an optimum viewing experience across multiple devices.
● Simple and Quick Checkout
Easy checkout is a vital feature for any eCommerce website. Magento provides a hassle-free and secured payment processing system that conveniently helps users purchase the product. Magento can help you so that you would not have to deal with unexpected problems during checkouts. A reliable Magento web development service provider can easily integrate these features into your eCommerce website and app for a seamless user experience.
Scalability represents the ability to adapt according to the substantial need of the market. Magento is a multifaceted platform that can assist enterprises of various sizes, from startups to established companies.
You can take the assistance of an eCommerce website developer that can make an interactive website and engaging eCommerce app to scale your business and boost profitability. You can initiate your eCommerce business using Magento with a few products and expand it quickly without concerning about the website crashing or app glitches.
4) Seamless Integration with Third-Party Application
Magento supports multiple third-party applications and solutions. It has various APIs for diverse third-party apps to meet market demands. You can efficiently integrate payment options, shipping or tracking approaches, CRM, and Google tools (Google Analytics or Google Checkout). Hiring a Magento web development service is best to integrate the APIs.
5) Manage Multiple Website
Business owners, startups, and enterprises choose Magento to develop multiple online stores. It enables you to set up multi-websites on just a single installation of Magento.
It demonstrates that you can effortlessly manage inventory, bills, customer records, product updates, and various online stores from a single admin panel.
Using Magento’s multi-store feature, you can save huge expenses, time, and resources. The option to set multiple online stores under one roof allows you to reach a wider target audience.
6) Robust Security
eCommerce websites trade with everyday transactions. Magento eCommerce platform delivers built-in security features that help in decreasing security risks like data breaches, information leaks, illegal transactions, and other malware threats. Moreover, it offers a secondary password prompt that protects your website from unwanted cyber-attacks.
Protecting users’ data is critical for any business. The company’s data breach can compel you to lose thousands of dollars and put a bad impression on the customers. Hence an eCommerce website and app need robust security features, which Magento offers conveniently.
It is imperative to select the right eCommerce platform that will meet the requirements and goals of your business. Choosing a versatile eCommerce platform like Magento is capable of fulfilling your demands for an eCommerce business. eCommerce development company ensures a feature-packed solution for online stores.
So, if you are searching for an eCommerce development service, the above list of reasons for using Magento eCommerce development functions as captivating grounds to utilize the Magento platform. Let the exceptional functionalities of Magento assist you in reaping innumerable benefits. However, before hiring an eCommerce website development company, you should do a comprehensive analysis and check the experience and clientele of the Magento developer.
Tom Hardy has 10+ years of experience as a software developer in Sparx IT Solutions. He often writes blogs and journals to share his expertise in software development processes.